Author: Kenneth Smith

AI and the Future of Work: Will Robots Replace Humans?

Artificial intelligence & Robots are expected to overtake our daily lives with the arrival of the next decades. This can have a lot of implications for most business sectors, like healthcare, customer services, etc. AI is presenting a favorable place in medical research and climate research. Here we will discuss whether AI & the future…

THE ETHICS OF AI: Examining the Opportunities and Risks of Machine Learning

Society is going through a transformation because of Artificial intelligence and machine learning which will come in the upcoming decades. This transformation will put a huge image upon the ethics of society, as these new technologies are both improving & disrupting human lives. AI ethics are becoming a problem in a few cases now. In…

How AI is Revolutionizing Healthcare: a Look at Latest Innovations

You can use Artificial Intelligence(AI) in many fields as it can improve your life in many ways. It can show ways to purchase goods and process information. AI, like many fields, can complete the same tasks as human users or more efficiently by using less time. AI’s focus is on software that can deal with…

Future of Digital Marketing Trends & Predictions for the Next Decade

What are the latest digital marketing trends & predictions in 2023 or onward? This is a highly asked question when discussing small or medium businesses. We are all aware of emerging digital marketing, especially after the pandemic of COVID-19.  Not only bloggers but also marketing persons are talking about these important trends as you have…

8 Tips to Create a Successful Social Media Marketing Strategy

Digital marketers are using social media as a powerful tool. Large & small brands are using it to drive different parts of their business, it includes sales, marketing, or customer service. Social media marketing skills are used by marketing departments that are using social networking apps like Facebook, Twitter & Instagram as marketing tools. Uses…

How to Create an Effective Conversational Marketing Strategy

The conversational marketing goal is simple to encourage a dialogue with customers quickly at a large scale. An organization can do better work while they remove roadblocks, can give answers at the right time, or organize the experience. Companies’ automatic conversational marketing witnessed a 10 percent increase in revenue after a 6-9 month period. Companies…

Storytelling in Video Marketing: How to Engage And Delight your Audience

As we can notice, Content marketing has become an essential part of most businesses marketing strategies. But because so much content writing is available online, it gets easy for your message to get lost in the noise. There comes the importance of storytelling. Storytelling is used as a powerful tool that helps you to captivate…

Augmented Reality in Marketing: A Game Changer for Your Business

With the start of 2023 related to new trends in the world of technologies or discoveries, we can put light on the impacts of Augmented Reality(AR) on all fields & industrial factors.  Besides this, Advertising is also one field whose prospects are as promising as ever. It offers new ways for different brands to get…

Rise of Voice Search: How to Optimize your Content for Voice Assistants

Voice search is getting supremely popular when you talk about SEO trends in the past few years. Many people are using voice assistants, which normally means that voice search in SEO can be a greater way to get your site’s content in front of your visitors. In simple terms, voice search is about a person…